Regionalization is a feature of VTEX Intelligent Search that optimizes search results according to the availability of sellers in the customer's region.

Regionalization uses a behavior from VTEX Intelligent Search called Availability. It searches for products available in the inventory of sellers that serve a particular region.

Stores that have more than one registered white-label seller usually have specific inventories for each region. This is the case for supermarkets, for example.

With the Regionalization feature enabled, if a customer enters their Postal Code while browsing the store (before checkout), only products available in the corresponding region will be displayed in the search results.